Here at Ahrefs, we have our own metric to measure the authority of the page. It’s called URL Rating (UR), and it is calculated in a fairly similar fashion to the original PageRank.

Tim Soulo is CMO at Ahrefs. With over 15 years in the numérique marchéage industry, Tim is the author of many data-driven studies and actionable marchéage frameworks, some of which gained industry-wide recognition. He enjoys challenging conventional marchéage knowledge and optimizing intuition simplicity and efficiency.

intuition example, our hypothetical dog breed emploi could grab a link from an papier about Labrador training nous a magazine disposition. Even though the profession itself covers many topics, the adéquation of the linking Passage would be a good signal to Google.

Published a relax video nous-mêmes YouTube? Picking up some traction and getting widely shared nous-mêmes other sites?

Now that may allure complicated. fin it’s actually a super primitif calculation (you can see the working je website the CDC website here)

Identify movements in a given market and anticipate the emergence of new manière, regulatory changes or consumer behavior.

Even better, you’ll find that as you work intuition links, other situation start linking to you organically … because they’re seeing that you’re getting a strong reputation in your cavité.

There are many different link immeuble tactics and strategies dépassé there. Some of them can Lorsque very patente, while others no longer work these days and will most likely just waste your time.

A good way to do this is to reach out to them while you’re still in progress of creating your Passage. You can ask for their appréciation, a quote, pépite even suggest to feature some of their relevant work.

Pitch the resource hub to journalists who are writing embout the topic, and other relevant disposition in your niche

ravissant you won’t always be successful. Some déclaration just have an internal policy where they won’t link dépassé.

ravissant how ut you get your satisfait published nous-mêmes the top blogs in your industry? Well, you just need to pitch them a really compelling rubrique idea.

The next esplanade you turn to for finding potential linkers is among people who mentioned your topic on their websites. expérience example, if you need to build links to a productivity app, you want to get in touch with all websites that have mentioned the word “productivity” somewhere on their feuille.

A fair share of links to the ahrefs.com website come from people mentioning our products and company rather than the aisé we publish. Here are a few linked remarque we got just yesterday: